Privacy Policy

Last Updated: June 19, 2025

1. Information We Collect

Personal Information

We collect personal information that you voluntarily provide to us when you:

• Fill out contact forms on our website
• Subscribe to our newsletter
• Download our free resources
• Schedule an appointment
• Contact us via email or phone

This information may include:

• Name (first and last)
• Email address
• Phone number
• Health conditions or concerns (when scheduling appointments)
• Insurance information (when provided)
• Communication preferences

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing behavior:

• IP address and location data
• Browser type and version
• Pages visited and time spent on pages
• Referring website
• Device information (mobile, desktop, etc.)

2. How We Use Your Information

We use the information we collect for the following purposes:

Healthcare Services

• Scheduling and managing appointments
• Providing physical therapy services
• Communicating about your treatment
• Processing insurance claims
• Maintaining medical records (in compliance with HIPAA)

Communication

• Responding to your inquiries and requests
• Sending appointment reminders
• Providing newsletter content (only if you opt-in)
• Sharing health and wellness tips
• Notifying you of new services or resources

Website Improvement

• Analyzing website usage and performance
• Improving user experience
• Understanding which resources are most helpful
• Optimizing our content and services

3. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us in:

• Website hosting and maintenance
• Email communication services
• Analytics and website optimization
• Appointment scheduling systems
• Payment processing (for services)

These providers are contractually obligated to protect your information and use it only for the services they provide to us.

Legal Requirements

We may disclose your information if required by law or in response to:

• Valid legal processes (subpoenas, court orders)
• Requests from law enforcement
• Protection of our rights and safety
• Protection of others' rights and safety

Healthcare Providers

With your consent, we may share relevant health information with:

• Your referring physician
• Other healthcare providers involved in your care
• Insurance providers for claims processing

4. Data Storage and Security

We implement appropriate technical and organizational security measures to protect your personal information:

• Encryption: Sensitive data is encrypted in transit and at rest
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Updates: Security systems are regularly updated and monitored
• Staff Training: All staff are trained on privacy and security protocols
• HIPAA Compliance: Medical information is handled in accordance with HIPAA regulations

Your newsletter and contact information is stored securely using industry-standard practices. However, no method of transmission over the internet or electronic storage is 100% secure.

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Improve website functionality and user experience
• Provide relevant content and resources

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

6. Your Rights and Choices

Newsletter and Marketing

• Opt-out: Unsubscribe from newsletters at any time using the link in our emails
• Preferences: Update your communication preferences by contacting us
• No obligation: You can download resources and use our services without subscribing to marketing

Personal Information

• Access: Request a copy of the personal information we have about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal and medical record requirements)
• Portability: Request transfer of your information to another service provider

Medical Records

Medical records are governed by HIPAA regulations. You have the right to:

• Access your medical records
• Request amendments to your records
• Request restrictions on how your information is used
• Request an accounting of disclosures

7. Children's Privacy

Our website and services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

For patients under 18, we require parental consent for treatment and follow applicable laws regarding minors' healthcare information.

8. International Users

Our website is operated from the United States. If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last Updated" date at the top of this policy
• Sending an email notification for significant changes (if you've provided your email)

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

11. HIPAA Notice

As a healthcare provider, we are required to comply with the Health Insurance Portability and Accountability Act (HIPAA). This Privacy Policy covers our website and general business practices. For information about how we handle your protected health information (PHI), please refer to our separate HIPAA Notice of Privacy Practices, which is provided during your first appointment.

This Privacy Policy is designed to comply with applicable privacy laws including GDPR, CCPA, and HIPAA. For specific legal advice regarding your privacy rights, please consult with a qualified attorney.